WeChat profile

Advertising, payments and other commercial services support the wider business.

Tencent reported 2025 group revenue of RMB751.8 billion and net profit attributable to equity holders of RMB224.8 billion.

Attributable profit was about 30% of revenue in the rounded 2025 figures. Tencent separately reports non-IFRS measures.

Tencent Holdings Limited is publicly listed. Its companywide stock-market value covers the wider group described below. Tencent’s businesses span social communication, games, advertising and financial technology. Its investments also connect it to numerous separately branded products and studios.

Advertising, commerce, payments and services monetise an ecosystem built around everyday communication.

Tencent has added Yuanbao interactions to Weixin, including content summaries and follow-up questions. AI also supports discovery and merchandise recommendations.

Tencent supplies WeChat/Weixin and Yuanbao; mini-programs have their own developers and operators.

Communications, account activity and chosen mini-programs create different data relationships. A mini-program introduces its own operator.

Platform rules, account controls and mini-program permissions operate across a mixture of private conversation and public services.

Inspect the specific mini-program and account region; a service inside the messenger can have a separate operator.

A messenger, public-content platform and service ecosystem share one interface. WeChat and Weixin have distinct regional arrangements.

Communications, account activity and chosen mini-programs create different data relationships. A mini-program introduces its own operator.

Trusted personal contacts and recommended public content are different sources; neither inherits the reliability of the other.

Inspect the specific mini-program and account region; a service inside the messenger can have a separate operator.

Comparison priority: the people and services you need within the ecosystem. The convenience of one app grows alongside the number of separate relationships it contains.

Messages, useful mini-programs and completed payments reward several kinds of return visit.

Contacts, official accounts and service notifications bring personal and commercial activity together.

Chat, shopping and services in one app remove repeated switching and account setup.

Friends, family groups and business contacts create a powerful network effect.

Unread messages, group obligations and established services make absence socially and practically costly.