LINE profile

Advertising, paid digital items and other services contribute to its business.

LY reported JPY2.036 trillion revenue for the year ended March 2026, with JPY283.09 billion net income and JPY193.69 billion attributable to owners of the parent.

Group net income was about 13.9% of revenue in FY2025, the year ended March 2026.

LY Corporation is publicly listed. Its companywide stock-market value covers the wider group described below. LY Corporation operates LINE within a wider Japanese internet group. The messaging app connects to services and partners with their own products and responsibilities.

Stickers, advertising, official accounts and connected services earn around a large messaging network.

LINE uses on-device processing for sticker suggestions. AI-related content and services are additional features rather than the definition of every private chat.

LY Corporation operates LINE within its Japanese corporate group; external service providers and creators add other products.

The published group policy covers supplied information, usage, location, devices/networks and sharing purposes and describes user choices. Optional linked services and account deletion have their own effects; legal/internal retention can remain.

Letter Sealing, product-specific privacy rules and account controls govern different communication features.

Review official-account messages, permissions and the protection available for the conversation type you use.

15/25 points

LINE combines communication with additional services under LY Corporation’s framework. The interface can lead into distinct features and partners, so a messaging privacy expectation should not be transferred automatically to every connected service.

15/25 points

The published group policy covers supplied information, usage, location, devices/networks and sharing purposes and describes user choices. Optional linked services and account deletion have their own effects; legal/internal retention can remain.

15/25 points

A familiar chat interface can lead into other products with different terms.

15/25 points

Review official-account messages, permissions and the protection available for the conversation type you use.

Higher-scoring options for a comparable use:

• Signal — 85/100 versus 60/100

  Comparable use case: private personal messaging

  Private personal messaging: 85/100 compared with 60/100. People are the reason to return, rather than a ranked public feed.

  Sources (4)

  • Signal — Trust evidencePublic primary documentation · accessed 18 October 2026
  • Signal — Trust evidencePublic primary documentation · accessed 18 October 2026
  • Signal — official product pagePrimary product · accessed 18 October 2026
  • Signal - Private Messenger — Apple App StorePrimary store metadata · accessed 18 October 2026

• WhatsApp — 70/100 versus 60/100

  Comparable use case: private personal messaging

  Private personal messaging: 70/100 compared with 60/100. The strongest retention feature is often simply that your people are already there.

  Sources (4)

  • WhatsApp — Trust evidencePublic primary documentation · accessed 18 October 2026
  • WhatsApp — Trust evidencePublic primary documentation · accessed 18 October 2026
  • WhatsApp — official product pagePrimary product · accessed 18 October 2026
  • WhatsApp Messenger — Apple App StorePrimary store metadata · accessed 18 October 2026

Replies, expressive stickers and eligible LINE Points add social and commercial rewards.

Read indicators, messages and official-account updates cue another visit.

Stickers, calls and connected services reduce the effort of everyday communication.

Established groups and familiar characters make the app part of shared social culture.

Read receipts create expectations about replying, while selected promotions and items have their own deadlines.